North Face vs the South Butt

[pic] The nitrogen Face vs. The confederation bum: Entrepreneurial adolescent Undaunted by Lawsuit Threat Jimmy Winkelmann Says He willing Not Abandon Company Despite Threats From Retailer [pic] Jimmy Winkelmann, 18, verbalise hes not intimidated by threats of a movement from The North Face App atomic number 18l Company over his 2-year-old high society The South Butt, LLC. By Sarah Netter ABC News October 1, 2009 A Missouri teenager frustrated with his classmates sheep-like following of a popular clothing breeze came up with his own parody apparel and now faces a lawsuit for trademark infringement. Jimmy Winkelmann said he has no intention of complying with the cease-and-desist request sent last month by lawyers for The North Face Apparel Corp., saying his 2-year-old business -- The South Butt LLC -- poses no threat to it. I was like, How did they even rule me?\ Winkelmann said. It was ridiculous. The 18-year-old college student said local media coverage of the blossoming wakeless battle has dramatically increased sales of The South Butt T-shirts, fleece jackets and shorts, so much so that his entire memorial sold out this week within 24 hours. In an Aug. 14 letter sent to Winkelmanns St.

Louis-area home, Jordan LaVine, a lawyer for The North Face, wrote that the companies logotypes are similar enough to possibly engender consumer confusion as to the source, sponsorship or affiliation of particular problems and work that could dilute or tarnish the distinctive quality of the storied and distinctive TNFAC marks. There are similarities: Both logos are red squares with white lettering and design. The North Face logo features a half-dome with three ridges. The South Butt logo shows a similar design, but upside down and with two ridges that Winkelmann sustain are meant to infer butt cheeks. The North Face has also taken issue with Winkelmanns online video for his business in which he instructs customers to Never Stop Relaxing, which LaVine said is a direct rip-off... If you wish to get a full essay, order it on our website: Ordercustompaper.com

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