Marketing Startegies Rejected

Marketing Startegies Rejected STRATEGIES REJECTED Sea Goddess Cruises, Limited (SGC) is plainly not accomplishing what it needs to financially to obtain a comme il faut share of the market. There are a number of stream strategies that will be reconsidered and rejected. Segmentation The first of these strategies that will be rejected deals with plane sectionation. Sea Goddess Cruises has not adequately considered enough segments in the market, which has been a major contributor to the lack of market share. SGC should turn away all plans for monosegmenting. As stated in earlier reports, the segment that SGC is trying to target (i.e.

lawyers, doctors, CEOs, etc.) is not large enough to come to consistent profit. SGC must look at some separate segments to a greater variety of passengers, which may then farting to increased market share and revenue. We have found that the current segment is far too narrow and complex. SGC may indispensableness to try and market more to the upper- mediate class or middle class ...If you want to get a full essay, entrap it on our website: Ordercustompaper.com

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